INLINE BOOTHS FOR TRADE SHOWS

Inline trade show booths are the most prevalent booth configuration at most trade shows. An inline booth is a trade show booth that is in a line, or row, with several other booths on the show floor. These rows of booths flank the aisles that attendees walk during the show.

Inline booths typically have neighboring exhibitors on each side, leaving only the front side of the booth exposed to the aisle. An inline booth usually has another exhibitor behind it, as well, separated by a show-provided curtain or custom backwall display.

Also called linear booths, inline booths are generally 10 feet deep by 10 feet wide (10’ x 10’). Exhibitors can combine multiple inline booth spaces to create a single, larger inline booth in ten-foot increments, resulting in 10’ x 20’, 10’ x 30’, 10’ x 40’ spaces or even more.

advantages of inline trade show booths

STERIS exhibited in this 10x20 portable inline booth.
  • More location options – Choosing an inline booth configuration offers exhibitors plenty of opportunities to find a space that optimizes their location in the show hall.
  • Budget-friendly – Since inline booths are available in sizes as small as 10’ x 10’, they are also the most affordable.
  • Choice of display options – Trade show booth producers offer a wide variety of display fixtures designed specifically for inline booth spaces. Rogers offers hundreds of rental and portable booth properties so you can choose the displays that best suit your products and brand.
  • Fully customizable – Inline booths can also be customized to each exhibitor’s unique needs. Custom backwalls, large format graphics, display cases, interactive media, storage and more can be designed into your custom inline booth.

Types of Inline Trade Show Booths

In addition to traditional inline booths, there are other versions to consider during space selection. These include Corner Booths, Perimeter Booths and End-Cap Booths.

Inline booth illustration showing various inline booth configurations

Corner Inline Booths

Rogers worked with CH Robinson to create this 10x20 linear booth.

A trade show Corner Booth is a type of inline at the end of an aisle. An inline corner booth has neighboring exhibitors on just one side and behind. This open-ended configuration offers additional visibility to attendees on the intersecting aisle.

Perimeter Inline Booths

Rovysis exhibited at INTERPHEX in a nice clean 10x10.

A Perimeter Inline Booth backs to an outside wall of the show hall rather than another booth. As such, perimeter booths can be closely located to vendors or restrooms, generating additional foot traffic nearby. Perimeter Booths often allow higher backwalls, providing more display space for messaging and branding.

End-Cap Booths

Rommelag exhibited in an endcap booth at INTERPHEX.

An End-cap booth configuration spans the width of the row of back-to-back inline booths. An end-cap inline booth offers visibility from three sides, or aisles, greatly improving brand exposure. End-cap booths are essentially the same as peninsula booths but smaller in scale. End-cap inlines are typically 10 feet deep by 20 feet wide.

Choose Rogers for Your Inline Booth Needs

The Rogers Company has more than 75 years of trade show booth design, fabrication and logistics know-how. We help clients across multiple industries maximize their brand exposure in any booth size and at hundreds of venues throughout the US and abroad.

Put our experience to work for you!

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Rogers offers strategic planning for your trade show needs.

Strategic Planning

Rogers possess the range of expertise to manage projects, big and small, from beginning to end. Learn more about what Rogers can do for your next linear trade show booth.

Rogers offers creative services to help support your trade show program.

Exhibit Design

Rogers is here to create a design tell powerful brand stories to cut through the noise. Learn more about what Rogers can do for your next linear trade show booth.

Rogers offers a full range of technology to support your trade show needs.

Technology

Rogers understands that digital marketing has become an invaluable element in the world of face-to-face marketing. Learn more about what Rogers can do for your next linear trade show booth.

Rogers will engineer and fabricate your trade show needs.

ENGINEERING & FABRICATION

Quality, innovation and technology are the foundation of our engineering and fabrication process at Rogers. Learn more about what Rogers can do for your next linear trade show booth.

Rogers is able to support all of your logistics and onsite show services.

LOGISTICS & SHOW SERVICES

Rogers understands execution is key to any successful exhibit and our logistics team ensures a streamlined process all along the way. Learn more about what Rogers can do for your next inline trade show booth.

Rogers is able to help support your trade show program with our warehouse.

WAREHOUSING

Rogers knows efficient inventory management and cost-effective storage are critical components we provide to our customers. Learn more about what Rogers can do for your next inline trade show booth.

Rogers is here to support your international trade show program.

INTERNATIONAL

Rogers has world-wide partners across the globe to handle any of your international shows. Learn more about what Rogers can do for your next international linear trade show booth.

Rogers system functions as both an online ordering system and inventory control for client owned inventories.

Online Ordering

Enhancing the customer experience is a priority for Rogers, and our online ordering system gives you the control you need to manage your business. Learn more about how our online ordering program works.

We are here to help with your linear booth! Contact Us Today!

Each show will provide specific show guidelines for linear booths. Always refer to your show guidelines generally this is included in your Exhibitor Manual.

This information is cited from the IAEE, International Association of Exhibitions and Events.