TRADE SHOW INDUSTRY NEWS – MARCH 2021

A curated collection of news and other interesting info from throughout the exhibition industry.

Exhibitor Magazine, is hosting a webinar on March 17th: Industry Update: New Data on COVID-19 and the Return of Live Events. Register to learn what will the future of face-to-face marketing look like? And when will this “new normal” finally arrive?

The newly formed Exhibitions and Conferences Alliance (ECA) is comprised of eight powerhouses in the exhibitions and meetings industries. This group will focus on existing advocacy initiatives as well as establishing a road map for the future of the trade show industry. 

The Rogers Company trade show industry news for March 2021

Convention Data Services (CDS) talks about some of the new technology being unveiled for trade show safety and convenience. Digital tickets, crowd density measurement, and online matchmaking are just some of the tools being introduced, as reported in this “How Technology Can Maintain Safety at Trade Shows” article by TSNN. 

Since we haven’t spent any money on trade show giveaways for a while, maybe it’s time to re-think what to give and how to get it to our customers and prospects. This insightful blog post by Meetings & Incentive Travel is an inspiring and short read. 

Northstar Meetings Group continues to track re-openings on a state-by-state basis. The latest update shows restrictions starting to loosen around the US - positive news for the trade show industry

No more barking dogs in Zoom meetings? Daydreaming while important topics are being covered? Check out these new online meeting technologies shared by Successful Meetings. 

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Rogers is an award-winning experiential storyteller that helps clients convey powerful brand stories that stand out from the competition. We are rooted in providing exceptional service levels and innovative products to our customers. We are not affiliated with, nor compensated by, any of the companies mentioned herein. We simply love what we do and want to share it with the world. 

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