Two of Rogers’ favorite clients, Rubbermaid and Canberra, had a great showing at the ISSA Show in October.

The Rubbermaid trade show booth, in its signature bright yellow, really stood out from the crowd. This 70’ x 50’ island booth featured four lighted hanging columns, two large lighted towers and four distinct zones promoting the company’s key brand messages of durability, ergonomics, efficiency and efficacy. A curved reception counter and wood-look vinyl flooring provided a warm and welcoming space for attendees to visit.

Two back-to-back conference rooms occupied 12’ x 35’ of floor space and provided a great background for large-format graphics. Inside each conference room, Rubbermaid selected conference tables, chairs and 70” monitors from Rogers’ rental fleet.

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Canberra, a leading manufacturer of cleaning compounds for nearly 60 years, added two conference rooms and plenty of additional storage to its 30’ x 40’ island booth this year. Each conference room included a table and chairs, cabinets for storage, and 65-75” rental monitors. Canberra then leveraged the outer walls of the conference rooms for additional brand messaging.

Three workstations complete with large format, aisle-facing graphics, counters, seating and 40” monitors enabled representatives to present market-specific solutions to booth visitors.

The 4’ x 11’ lighted tower on the corner, large hanging sign and branded reception desk made it impossible to miss Canberra at this busy exhibition.

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Many thanks to the teams at Rubbermaid and Canberra for allowing Rogers to provide custom booth design, I&D and labor management services for this event. We look forward to serving you at many more trade shows to come!

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